Masters of Your Message.
Public Relations
The motto of our PR team is “If you’re not appearing, you’re disappearing.” That statement embodies our commitment to getting consistent and meaningful press for our clients as well as the fabulous Braintrust team. Whether it’s the front page, broadcast, or the hottest online outlets, we’re always working on the next placement to keep your brand fresh and familiar. We stay on top of the ever-changing media landscape, attend industry events, and collaborate with multiple networks to maximize your brand exposure.
Meet the team
Integration
Public relations must be integrated with the over-arching brand strategy for your brand. Our goal is to gain customers, not get clips. Actively pursuing targeted coverage on specific topics and profit centers better serve your brand than an “anything and everything” approach. It also better leverages the power of earned media to support paid media messaging.
Expand the Playing Field
PR efforts must impact new markets both geographically and psychographically. Through unique media opportunities across a deep network of regional and national media contacts, we expand the playing field and bring your message to a wider audience.
Digital Public Relations
Bloggers, online influencers, social media, SEO keywords, and backlink strategies are all part of modern public relations, and we include these elements in the tactical executions of our integrated communication plans.
Non-Traditional
Contests, special events, charity outreach, sponsorships, partnerships and experiential spectacles are a key component of our strategies. Modern PR must go beyond the press release in order to cut through the clutter with creative and newsworthy activations.
/ By the Numbers
In 2023, Braintrust PR produced
1401
total placements
10098154320
total UVM
130715531.13
total AVE
We’re In the Know, So You’re in the News
Our structured Public Relations campaigns include a robust suite of services that ensures we deliver media coverage from top media and influencers on a local, regional, or national scale. Blending strong relationships with creative story angles, our PR services include:
- Strategic Communications Planning
- Proactive News Bureau, Pitching and Media Relations
- Road Shows & Deskside Briefings
- Partnerships & Promotions
- FAM Trips & Media Visits
- Stunt and Spectacles
- Podcasts and New Media Outreach
- Community Relations
- Executive Media Training